User Experience and Cognitive Engineering

Entries categorized as ‘Don Norman’

The Mechanics of Politics in IT: Part 1

March 13, 2008 · 1 Comment

Last year, the government of Quebec asked Cognitive Group to do a heuristic evaluation (expert evaluating usability with a list of usability heuristics) and usability testing of their web portal. First, heuristic evaluation is not reliable because:

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Categories: Cognitive Egonomics · Cognitive Engineering · Don Norman · Gallileo · HCI · Human Computer Interaction · Human Factors · Interaction Design · Jacob Nielsen · User Experience · cognitive group
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Leading change: the practitioner’s view

January 3, 2008 · 3 Comments

A few years ago, I was in a group that got lost during a hiking trip. One member of the group said “I know the way out. We just have to turn right and walk in that direction for 10 minutes; we will see a little farmhouse and the road to civilization”. He was sure of himself. We followed his lead but after 15 minutes of walking, no sign of the little farmhouse. The group began questioning the direction. After a while, it became obvious that we were led in the wrong direction. This leader failed and the magnitude of his failure was greater because of the high degree of confidence he expressed.

Bush Approval Ratings

This graph shows the evolution of George W. Bush’s approval rating over time. His approval rating rose to 68% in March 2003, at (more…)

Categories: Change Management · Christopher Wickens · Cognitive Egonomics · Cognitive Engineering · Don Norman · Human Errors · Human Factors · Jack Welch · User Experience · cognitive ergonomics · cognitive group
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Change Management : A Catch-22

September 5, 2007 · 3 Comments

The catch-22

The levels at which impacts of change are major are not understood while the levels at which impacts are minor are easily understood.

Why?

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Categories: Change Management · Cognitive Egonomics · Cognitive Engineering · Don Norman · HCI · Human Computer Interaction · Interaction Design · Jens Rasmussen · Usability · User Experience